The FYUGP in BBA aims to equip students with a strong foundation in business management, fostering analytical thinking, leadership, and entrepreneurial skills. The key objectives include:
- Mastering Business Dynamics: Develop a deep, hands-on understanding of management principles, corporate structures, and market trends.
- Building Visionary Leaders: Cultivate critical thinking, decision-making, and leadership qualities to drive organizations forward.
- Empowering Entrepreneurial Spirits: Foster innovation, risk-taking, and business model development for startups and enterprises.
- Embracing Digital & Global Disruptions: Equip students with cutting-edge knowledge in AI, Tally, digital marketing, and international business strategies.
- Championing Ethical & Sustainable Growth: Promote responsible management, ethical leadership, and sustainability-driven business practices.